V 1.3.2 Release Announcement

The latest version of SearchForce is now in production.

This update was focused upgrading to the latest search engine adapters and adding support for Yahoo Panama. The next time you login you will see the following new features:

  • Search Engine API Upgrades
    • Yahoo Panama: The entire SearchForce system has been upgraded to support the new Yahoo Panama platform
      • New search engine type named “Yahoo New” in the Search Engine create view
      • Link new Yahoo Panama search engine accounts to SearchForce by following the steps outlined in the Help file at Add Yahoo Panama Search Engine
      • Upgraded Old Yahoo search engine accounts in SearchForce have been inactivated
    • Google API: Upgraded to Google API v7 which provides improved data reliability
    • MSN API: Upgraded to MSN API v3 which provides improved reporting
    • Simplified Google Search Engine Setup view which enables adding the Google Developer API token in one view
  • Automated Bidding
    • Support for MSN search engine in Portfolios
    • Improved portfolio optimized bidding
  • Improved User Guide -
    • Enhanced the User Guide have been moved to a wiki to provide the most up-to-date information
    • Expanded ability to click on the [?] icons throughout the application for in-context help
  • Conversion Tracking
    • Conversion Tracking Type for an Account can now be specified at the Search Engine level. For example, this allows one Search Engine to use Google conversion tracking while another Search Engine uses SearchForce conversion tracking.
  • Reports
    • Scheduled reports can be emailed along with a custom email message and “from” email address
    • These two fields can be saved as part of the Report Template for later use
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2 comments so far

  1. Philip Wilkinson on

    For all of us who might want to try and access the Yahoo Panama Api directly – any tips on where to find it / see documentation?

    Many thanks for any help,

  2. Kai Mai on

    You need to sign up at
    http://techportal.searchmarketing.yahoo.com/ to gain access to Yahoo Panama API documentation.


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